Skills & Competencies for Sales Promotions Coordinator

Sales Promotions Coordinator job profile

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JOB SUMMARY for Sales Promotions Coordinator

Administers sales promotion campaigns that promote products and support the marketing and branding strategy of the organization.

JOB RESPONSIBILITIES for Sales Promotions Coordinator

Assists in researching, evaluating and recommending tactics that enhance the market positioning of the organization's products or services. Works to create and convey brand messages to improve brand awareness and perception. Helps identify and evaluate promotional merchandise suppliers with the best pricing, products, and delivery options. Plans and coordinates distribution of materials with internal teams.

Sales Promotions Coordinator SALARY RANGE

BASE 50%
$59,371
TOTAL 50%
$60,613
Job Level
P01
Job Code
SM15000328
Education/Degree
Bachelor's Degree
Reports To
Supervisor or Manager

Sales Promotions Coordinator Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Sales Promotions Coordinator skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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9 general skills or competencies (Job family competencies) for Sales Promotions Coordinator

1 Job Family Competencies – Promotion
Proficiency Level -2
Skill definition-Developing and implementing promotional activities to attract and increase the awareness of customers in buying products.
Level 1 Behaviors
(General Familiarity)
Cites different types of promotional marketing.
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Level 2 Behaviors
(Light Experience)
Compiles analytics of promotional activities to assist in evaluating the effectiveness of campaigns.
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Level 3 Behaviors
(Moderate Experience)
Analyzes reports on promotional activities to assess the effectiveness of initiatives.
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Level 4 Behaviors
(Extensive Experience)
Discusses budgets and contracts, marketing plans, and the selection of advertising media.
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Level 5 Behaviors
(Mastery)
Approves design concepts and marketing strategies for key promotional efforts.
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2 Job Family Competencies – Channel Sales
Proficiency Level -2
Skill definition-Distributing a product to the market through third parties to increase sales and customer outreach.
Level 1 Behaviors
(General Familiarity)
Discusses the types of sales channels for retail, wholesale, and B2B.
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Level 2 Behaviors
(Light Experience)
Assists the management with communicating with the other channel sales teams.
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Level 3 Behaviors
(Moderate Experience)
Executes latest program updates with appropriate channel sales messaging.
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Level 4 Behaviors
(Extensive Experience)
Analyzes the statistics of channel sales to determine the improvement needs.
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Level 5 Behaviors
(Mastery)
Conceptualizes effective strategic channel planning to focus on engaging the audiences.
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3 Sales Promotions Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Sales Promotions Coordinator
Proficiency Level - 4
5 Competency for - Sales Promotions Coordinator
Proficiency Level - 5

8 soft skills or competencies (core competencies) for Sales Promotions Coordinator

1 Core Competencies – Self-Motivation
Proficiency Level -3
Skill definition-Ability to identify one's own strengths, set goals and work hard in achieving goals, standards, and targets without external rewards or punishments.
Level 1 Behaviors
(General Familiarity)
Cites examples and traits of being self-motivated.
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Level 2 Behaviors
(Light Experience)
Clearly defines one's strengths, weakness, aspirations, and work styles.
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Level 3 Behaviors
(Moderate Experience)
Assesses past mistakes and makes changes that will lead to success.
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Level 4 Behaviors
(Extensive Experience)
Acts as a role model for positivity, optimism, and hard work.
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Level 5 Behaviors
(Mastery)
Creates a transparent and open working environment within our organization.
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2 Core Competencies – Initiative
Proficiency Level -3
Skill definition-Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Level 1 Behaviors
(General Familiarity)
Cites examples of initiative in own personal or professional life.
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Level 2 Behaviors
(Light Experience)
Assists others without being asked to achieve more than what is expected or required.
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Level 3 Behaviors
(Moderate Experience)
Implements workflow initiatives to improve efficiency and productivity.
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Level 4 Behaviors
(Extensive Experience)
Improves processes that contribute to business and company-level strategies.
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Level 5 Behaviors
(Mastery)
Coaches others to foster an environment that can adapt quickly and willingly to rapid change.
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3 Sales Promotions Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Sales Promotions Coordinator
Proficiency Level - 4
5 Competency for - Sales Promotions Coordinator
Proficiency Level - 5

Summary of Sales Promotions Coordinator skills and competencies

There are 0 hard skills for Sales Promotions Coordinator.
9 general skills for Sales Promotions Coordinator, Promotion, Channel Sales, Cold Calling, etc.
8 soft skills for Sales Promotions Coordinator, Self-Motivation, Initiative, Effective Communication, etc.
While the list totals 17 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Sales Promotions Coordinator, he or she needs to be skilled in Self-Motivation, be skilled in Initiative, and be skilled in Effective Communication.

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